JoanJoan Collins Timeless Beauty is a new, international luxury beauty brand, created by one of the most glamorous icons of our time. It aims not just to inspire women, but to provide them with the tools to feel and be beautiful at any age.
Joan Collins is many things: author, actress, mother and beauty expert, but above all Joan is a woman. A strong woman who is always beautiful, chic and full of energy with a charisma that has turned her into an international star.
When young and already making waves in Hollywood, Joan worked with some of the greatest beauty experts in cinema, and it was here that her passion for beauty was born. Spending time with these masters of the screen, Joan began to learn the valuable beauty secrets and tricks of the trade that normally remain behind closed doors.
Over the years, she has continued to build upon this knowledge and with her habitual attention to detail, has gathered tips and information, not just from the beauty experts, but also from her wide group of friends, many of whom are stars in their own right.
Now finally, she has delved into her treasure trove of beauty knowledge to create a new line of beauty products with the aim of sharing her experience with us all and allow each woman to obtain what she dreams of: Timeless Beauty.
Joan Collins Timeless Beauty comprises three different categories: Skin Care, Cosmetics and Fragrance. In each of these categories, the high quality products are presented in a striking, luxurious packaging inspired by Hollywood glamour and Joan’s love of Art Deco.
Look beyond the appealing presentation and it becomes evident that behind the gloss and sophistication of the luxurious collection, there lie the solid foundations of a serious beauty brand. The investment into meticulous scientific research for the development of every product and the on going use of cutting edge, effective, multi-active ingredients are important cornerstones put in place to ensure that Joan Collins Timeless Beauty maintains its promises as it moves forward into the future.